1. Go Big for Group Photos – 120″ x 96″

This size gives you plenty of room to work with. It’s great for large events where you’ll have groups posing together or attendees moving in and out of the shot. Think movie premieres, fundraising galas, corporate launches, fashion shows, and red carpet-style parties.

With a 120” x 96” step and repeat banner, you’ll have enough backdrop space to keep logos visible even when parts of it are blocked by people in front.

Design Tip: When designing wide banners, make sure your logos are evenly spaced across the layout. Don’t overcrowd the edges since they often get cropped in photos.

2. Stick With the Standard – 96″ x 96″

This is the most commonly used step and repeat banner size, and for good reason. It’s easy to set up, fits in most indoor spaces, and gives you a square layout that flatters most designs.

It comfortably frames two to four people in a photo. Thus, it’s a popular choice for product launches, influencer events, trade shows, and sponsored backdrops at small to mid-size venues.

Design Tip: Make sure the top third of the banner has repeating patterns (logos or emblems) because that’s the part that shows up most in social media shots.

3. Save Space With Height – 60″ x 96″

If you’re working with limited wall space but still want a full-height backdrop, a 60” x 96” banner is an excellent choice. It is narrow, but still tall enough to create an impact.

This layout is perfect for solo shots, speaker portraits, meet-and-greet stations, and small booth setups. It also works well as a side banner next to the main backdrop. And if you’re setting up alone, this size is easier to carry and install than larger banners.

Design Tip: Use a single vertical row of repeating logos for clean framing. Keep any texts large and centered to avoid awkward cropping.

4. Go Low for Seated Shots – 96″ x 60″

Not all step and repeat banners need to be tall. If you’re shooting video interviews, podcast panels, or seated discussions, a lower banner actually works better. A 96” x 60” banner keeps branding visible behind people without towering awkwardly over them. It’s also a practical option for venues with ceiling height limits, like office spaces or meeting rooms.

It’s quicker to set up and easier to fit into tight indoor areas. Just be sure your logos are positioned high enough to stay in frame.

More Design and Setup Tips

Getting the size right is only part of the equation. Here are some additional tips to make your step and repeat banner look great in photos:

1. Use a matte finish. Glossy banners can reflect flash and lighting, which can ruin photos.
2. Avoid logos near the edge. Keep a safe margin to prevent cutoffs in cropping.
3. Repeat your pattern. Design your layout so logos appear across the banner, not just in the center.
4. Check your venue. Measure your wall and ceiling height before ordering your banner. Leave room for stands and base hardware.

A good step and repeat banner doesn’t just fill a space — it frames your brand in photos your guests take. Whether you need it as a backdrop for one guest or a group of attendees, choosing the right size helps your event photos look polished and professional from every angle.