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Custom Labels


Custom Labels call attention to your business

What makes a label fun and effective? What it boils down to for most people is the customization of the design. With custom label printing, you can create labels that will drive a positive impression and instant brand recognition. Labels easily promote your business as part of your product packaging, whether used for mailing as custom address labels or as custom wine labels. They also play an important role in event organizers that need to print personalized labels for weddings and other events.

What’s the Difference Between Labels and Stickers?

Labels and stickers are often used interchangeably to refer to a piece of sticky graphic. Although both share some qualities (e.g., materials, adhesives, shapes, etc.), stickers and labels differ on how they are used:  


Labels are often used for brand identification and for providing information. They can be used on product packaging and shipping boxes but can also be used for personal items. Label size is usually determined by the surface where they will be used. For example, a 3” x 3” round label could go on a mason jar or on a water bottle.  


Stickers are typically printed to promote a brand or cause. In offline marketing, stickers serve as a seal of approval or thumbs up from customers when used. Stickers can be inserted in packages, handed out to customers, and given as a freebie with every purchase.  


When to Use Cut-to-Size and Roll Labels

At UPrinting, you can print cut-to-size or roll labels. Cut-to-size are individually cut in your chosen shape and are suitable for labeling specialty products and gifts. Our wide size range lets you print labels as small as 1.5” x 2.5” to as big as 8.5” x 11”. You can print these on two types of materials:


Singles / Cut-to-Size Label Materials

  70 lb. Label Gloss 70 lb. Label Matte 70 lb. Label High Gloss (UV) 4 mil. White Vinyl High Gloss UV
Material Paper Paper Paper Vinyl
Adhesive Permanent Permanent Permanent Permanent
Dishwasher Safe      

Quantity 250+

Microwave Safe        
Indoor Use
Outdoor Use      

up to 1 yr.

Oil & Chemical
White Underprint        

* Writable with permanent ink markers given sufficient drying time.


Roll Label Materials

Roll labels are the more practical choice for those who need to label products in bulk manually or using a dispenser. They’re easier to peel but also fit in most label dispensers for fast and easy application. You can adjust the label’s design according to our custom sizes and die-cutting options. 

* Writable with permanent ink markers given sufficient drying time.


Both cut-to-size and roll materials come in a matte, gloss, or high-gloss finish. Matte offers a rustic and organic look, while gloss and high-gloss surfaces let the colors pop. Both matte and gloss are applied on labels found on products displayed indoors. 

Are All the Labels Writable? 

Need to add notes and other information to your labels? Here is a list of materials that you can write on.  

  • 70 lb. label matte can be written on with a permanent marker. This material is ideal for adding best-by dates by hand. 
  • 70 lb. label high-gloss UV has an extra smooth surface that is only writable with a permanent marker only. We recommend letting the ink dry completely before handling to avoid smudges.
  • Textured estate?labels (white vellum, white laid, and cream laid) are writable when uncoated. Use both pens and permanent markers to personalize your labels.
  • 4 mil. white vinyl high-gloss UV has a shiny surface that allows only permanent markers for writing. Make sure to have ample drying time before use. 

Choose From Our Available Shapes or Customize It 

Our custom labels are also available in several die-cut shapes such as: Square/Rectangle, Circle, Oval, Arch, Hexagon, Heart, and Starburst. 

If you want to be more creative with your labels, you can go with a custom shape. Upload your logo or artwork on our website, and we'll cut your labels based on its unique shape. Printing turnaround time for custom shapes is 6 business days. 

Using our online design tool is the first step to easy custom label printing. You can also upload a ready-made design. Try our free file check to make sure every detail is correct before printing. To help you get started, check out our visual guide on printing custom labels. 



How to Peel Off Labels 

Labels come with a protective backing that prevents the adhesive from losing its stickiness. Sometimes, peeling off labels can create unsightly creases on the product. Here are some tips on how you can peel and apply labels: 


Cut-to-Size Labels 

These labels have two panels that you need to bend and peel to reveal the adhesive. Here’s a short video demonstrating the correct way of removing the backing from cut-to-size labels:  


Kiss-Cut Labels 

Kiss-cut labels have a large backing that is not trimmed to the shape of the label. To remove the labels, gently lift one side and slowly pull the rest to avoid creasing. 


Sheet Labels 

These labels come with one large backing. Carefully separate the labels from the backing with your finger. Look for the outline on the backing to see where you can lift off the label.  


Roll Labels 

The easiest to peel off, roll labels can be peeled off by just lifting a corner from the backing. Slowly pull the label away from the backing. If you need to, move to another corner and peel to prevent wrinkling. 

Custom Labels FAQs

Does printing time include the time needed to deliver my order?

Size. Color. Material. It's all here, and more.

13 Paper/Stock Options

Custom label templates.

Save time by using our free templates. Our templates have been setup with proper bleeds and margins, assuring your print job turns out accurate. To download, select a file type and click on the size below.

Show Off Your Creative Designs

Snap photos of your awesome custom designs. Share your story with @uprinting and the #UPrintingCommunity.

Learn how to create custom labels you’ll love.


Rated 5 out of 5 by from Love my labels Quick shipping, great price. I shopped around before purchasing and I’m happy I went with uprinting. Great quality
Date published: 2021-05-23
Rated 5 out of 5 by from Very clean and professional looking. Great customer service
Date published: 2021-05-22
Rated 5 out of 5 by from Very good very good, recommended, satisfied customer. excellent.
Date published: 2021-05-19
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