Peach is in! Like it’s always been. But for 2024, Pantone made it official.

Peach Fuzz

Selected to underline the importance of community, among many others, Pantone’s Color of The Year, Peach Fuzz, is a heartfelt hue that brings a feeling of kindness and communicates a message of caring and sharing.

Pantone’s Executive Director Leatrice Eiseman describes it as “A shade that resonates with compassion, offers a tactile embrace. And effortlessly bridges the youthful with the timeless.”

With an emphasis on community, Peach Fuzz’s inviting appeal makes it a great color to freshen up your print marketing materials without needing a full-scale redesign and the risk of alienating your audience from the brand they love and support.

Print Material Applications

Staying current with design trends is a constant challenge.

But don’t worry — we’re here to give you simple and effective ways to leverage Peach Fuzz for your packaging and promotional print essentials.

1. Accentuate with Peach Fuzz postcards

Save the costly box redesign for a major rebranding. Instead, print custom postcards or other inserts in Peach Fuzz if you want to hop on the trend.

Use it to announce exclusive product releases, offer special discounts, or simply thank customers with a fun insert that’s sure to catch the eye without overwhelming your existing brand colors.

This subtle addition is a great way to make their unboxing special and Instagram-worthy!

2. Freshen up your business kit with peach-perfect labels and stickers

Labels and stickers provide an excellent canvas for incorporating Peach Fuzz while maintaining your overall brand aesthetic.

Create excitement with custom labels to mark limited edition product drops. As for custom stickers, you can hand them out at events to promote upcoming releases or simply give them away as freebies. Both can breathe new life into your packaging and promotional efforts.

Plus, your customers will love the refreshing changes!

3. Building anticipation is a peach of cake!

Speaking of exclusive releases and limited offers for the new year, grab this opportunity to give your clients more information about a new product or service and of course your business through custom brochures.

Make copies readily available in-store, at events, or include them in your product packaging. By making cohesive changes to your smaller prints, you’re able to showcase your business’ ability to embrace trends while preserving brand familiarity with your audience.

This could give them more reasons to keep an eye out for what you do next!

Shades of Peach Fuzz from the UPrinting Community

Here come the inspos!

Check out what UPrinting customers have created even before the Peach Fuzz craze.

If you’re gearing up for stylish print updates this year, check out Pantone’s palettes to discover which complementary hues and colorways will enhance your design.

We’ll be ready to print them!

What other fun ways can you think of to infuse Peach Fuzz into your print materials this year?

Let us know in the comments or join the conversation on @uprinting’s Facebook and Instagram.

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