Packaging Design and Printing

Your screen displays colors using the RGB (Red, Green, Blue) light-based model, while printers use the CMYK (Cyan, Magenta, Yellow, Black) ink-based model. Because RGB has a wider range of colors, some on-screen tones can't be perfectly replicated with ink. To avoid surprises, it’s important to understand why you need to change RGB to CMYK for print.

DPI stands for "Dots Per Inch" and refers to the number of ink dots a printer places on a physical surface. PPI, or "Pixels Per Inch," refers to the number of pixels on a digital screen. For high-quality printing, your design files need to have the correct resolution, and our article on DPI vs. PPI explains this in more detail.

Your packaging is often the first physical interaction a customer has with your brand. You can use it to tell your brand's story, create a memorable unboxing experience, and showcase your brand's quality and values. For specific strategies, explore our 5 ways to use packaging as a marketing tool.

For a perfect fit, you should always provide the internal dimensions of the box. Measure the length, width, and depth from the inside to ensure your product fits snugly and is well-protected. Our complete guide on how to measure box dimensions provides a step-by-step walkthrough.

Yes, they are a great choice for sustainable packaging. Corrugated cardboard is typically made from a high percentage of recycled materials and is fully recyclable and biodegradable. You can learn more about this topic in our article that asks, "Are custom boxes environment friendly?"

Starting can be as simple as choosing recycled and recyclable materials for your boxes, minimizing excess packaging, and clearly communicating your eco-friendly choices to your customers. For a more detailed plan, see our guide on how to start your company's sustainability with eco-friendly packaging.