Unboxing the Appeal of PR Beauty Boxes Regardless of how niche your interest is, there’s surely an influencer for it with a PR unboxing video on the internet. If you’re into beauty and makeup, we are willing to bet you’ve even clicked on one recently. PR boxes have been around for a long time, but they’ve really taken off in recent years […]
Gift Guide for Graduates: Signs, Banners & More Custom Gear Spring doesn’t just signal changes in the season. For graduating students, it marks what could be their last spring break party and of course, the big day — graduation. And while they may be a little busy with last-minute preparations at school, it’s a good time for their families and friends (aka you) to put […]
Why Sustainable Packaging Is a Win for Business Sustainable options have a reputation of being better for the planet, but often at the cost of quality and profit margins. That narrative is shifting, however, as sustainable solutions are now at scale and users are proving ready to spend with companies using them. From stages at conferences across the country and conversations with others […]
What Makes Smart Labels So Smart? Unlike traditional labels, Smart labels provide users with additional digital information beyond what is printed. This capability complements many trends emerging in packaging and aligns with several of UPrinting’s values and core competencies. Transparency: As consumers are becoming more concerned about the health and the environment, packaging labels are increasingly providing more detailed information […]
Are These Top 5 Booth Essentials in Your Trade Show Displays? A successful trade show experience doesn’t happen by accident.You need to plan, prepare, and define the purpose of your brand’s presence among colleagues, competitors, and customers.It can be taxing.So why even go at all?According to Writers Block Live, “Over 90% of those who visit trade exhibitions say they are looking for new goods and services.”According […]
How to Run a Better Marketing Campaign With Flyers Flyers work best within the context of a marketing campaign. Despite being a traditional method of promotion, many digital marketing experts would still agree that flyers contribute to building a great digital strategy. Like any marketing material, flyers must be specifically created for a target audience to be effective. You must know what your audience wants […]
4 Vinyl Banner Ideas for Your Retail Store Whether you’re announcing a big sale, hosting a one-of-a-kind event, or simply ushering in a change in the seasons, vinyl banners easily keep you relevant and visible to your customers. Add these four ideas into your regular promotional rotation to keep loyal customers up to date and drive new interest to your store. 1.) Signal […]
Is There a Connection Between Business and Dating? In 2008, just a few days shy of Valentine’s Day, Dan Schawbel published his interview with online dating expert and publisher of Online Dating Magazine, Joe Tracy. The article, which remains true and relevant until today, looks at how people project a personal brand (for lack of a better term) in their dating relationships. The theory […]
How Long Does Coronavirus Last on Cardboard and Paper? While most of us are doing our part to flatten the curve and keeping entertained at home, we can’t avoid going out to buy essentials or having packaged goods delivered to your address. Interaction with cardboard and paper is inevitable as you buy a carton of milk or go through the week’s round of mail. […]