Tips for Realtors: How to Design Open House Signs | UPrinting
33-Point Print Check    |    33 checkpoints for printing perfection
Skip to main content

Tips for Realtors: How to Design Open House Signs

Written by UPrinting - Updated on June 17, 2025

Share this article




Designing open house signs is crucial for attracting potential buyers and enhancing property visibility. These signs play a significant role in real estate, offering several advantages that make them a valuable marketing tool for any property group. Open house signs stand out due to their colorful designs and informative texts, which draw in potential customers and guide them to the property. A well-designed sign can capture attention, convey essential details, and create a lasting impression on potential buyers.

This article will provide tips to help you design engaging open-house signs that people will catch on anywhere nearby. Whether you’re looking to create a visually appealing layout or ensure your sign includes all the necessary information, these tips will guide you in making the most of your open house signage.

 

What are the Necessary Items to Include in Open House Signs?

When designing open house signs, it’s important to include key information to attract potential buyers and ensure they can easily find the property. Start with the property name to identify the location and avoid any confusion. Contact information, such as a phone number or email, should be included for immediate inquiries. The address must be visible and legible, helping visitors easily locate the property. Additionally, specify the open house dates and times so interested buyers know when to visit. Finally, add your real estate agency logo to build trust and brand recognition.

 

  • Property Name: Clearly display the property name to establish identity and help potential buyers remember the listing easily.
  • Contact Information: Provide a direct phone number or email to facilitate quick communication and immediate responses from interested buyers. You can also add QR codes to make it easier to connect with the clients.
  • Address of the Property: Ensure the address is easy to read from a distance, aiding in directing customers and reducing the chance of them getting lost.
  • Open House Dates and Times: Clearly state the dates and times to prevent confusion and ensure potential buyers know when to visit.
  • Real Estate Agency Logo: Prominently feature the agency logo to reinforce your brand identity and presence, as well as convey professionalism to potential buyers.

 

How to Properly Design Creative Signs?

Creating open house signs always starts with the layout and design elements that properly convey information and attract customers. Start with a balanced layout, ensuring text and images are arranged clearly and appealingly. Speaking with texts, ensure your fonts are readable and accessible to see from a distance. Use custom images to enhance the sign’s visual appeal while playing with color contrast to help it stand out. The sign size should be large enough for visibility, especially from the road, while not affecting traffic. Lastly, directional arrows should be included to guide potential buyers directly to the property.

 

  • Balanced Layout: Maintain equal spacing and alignment of images and text to create harmony, making the sign more inviting and easier to digest.
  • Readable Fonts: Use sans-serif fonts, which are cleaner and more legible from a distance, especially in outdoor settings. You may also go for bolder and larger texts that prominently show your open house offers.
  • Custom Images: Use professionally shot photos and high-quality images to showcase your top-of-the-line offers, making the property or brand more memorable.
  • Color Contrast: Pair light and dark colors strategically to improve readability and visibility, even in varying lighting conditions. Learning more about Color Psychology may also prove advantageous.
  • Sign Size: Consider the viewing distance and traffic speed to determine the optimal size, ensuring maximum impact.
  • Directional Arrows: Use bold, clear arrows to provide instant guidance, reducing the chance of potential buyers missing the property.

 

Are There Other Factors to Know About Open House Signs?

When designing open house signs, several additional factors beyond basic design elements are important to consider. Use durable and weather-resistant materials to ensure the signs withstand the entire open house period without fading or getting damaged. A portable design is also quite functional for quick promotions. Go for signs that are easy to move and reposition, while maintaining their weather-resistant properties. It’s also important to note that many signs should comply with local regulations and laws to avoid fines. For evening viewings, consider adding reflective elements to enhance low-light visibility, ensuring the signs remain visible even after dark.

 

  • Durability: Select materials that resist fading, moisture, and wind damage, ensuring the sign maintains its appearance and legibility throughout varying weather conditions. For example, yard signs and aluminum signs are popular options known for their weather resistance and long-lasting quality.
  • Portable Design: Opt for foldable or easy-to-carry signs, which can be quickly repositioned to adapt to changing traffic patterns or visitor flow. Many signage types, such as retractable banners and A-frame signs, can balance portability with durability, ensuring that your signs can be easily handled while being weather-resistant.
  • Compliance with Local Regulations: Research specific city or neighborhood laws and regulations regarding sign size, placement, and duration to avoid fines or having your signs removed. Verifying that the sign’s design and placement meet all legal requirements will not only help with clearance but can also give you pointers for designing more creative open house signs.
  • Reflective Elements: Incorporate reflective vinyl or coatings to enhance visibility during dusk or nighttime, ensuring the sign attracts attention even in low-light situations. You may also want to check with local city laws about illuminated signs and see how they could work in your events without distracting passing drivers at night.

 

Final Thoughts

Open house signs are vital tools for real estate marketing, offering visibility, brand recognition, and direct engagement with potential buyers. By including the right information, focusing on clear and attractive design, and considering durability and compliance, businesses can maximize their use of their open house signage. You can start designing your original open house signs or invest in professional designs from a reliable signage printer like UPrinting.

 

Related Articles

A Guide to Effective Open House Directional Signs

Read More >

How to Effectively Use Direct Mail in Real Estate Promotion

Read More >

10 Essential Components for Real Estate Brochures

Read More >

Designing an Effective Real Estate Postcard

Read More >


Share this article