5 Tips For a Great Poster Design Creating a visually appealing and impactful poster design can be challenging. It should have the right combination of attention to detail, creativity, and a clear understanding of the target audience. To help you achieve a great result, here are five essential tips to improve your poster design skills: 1. Consider Location and Size Before diving […]
7 Tips For Effective Visual Motifs in Print Ads It’s hard to overstate how critical visual motifs are for advertising. Most of us use our eyes more than anything else to learn about the world around us. It pays to dig deep into visual motifs’ role if you’re running a visual marketing campaign. Here are a few cool facts about vision from the Visual Teaching […]
How to Make Thank You Cards That Win People Over Thank you cards always convey a message of warmth and sincerity. Learning how to make thank you cards is deceptively simple. When you know the recipient on a personal level, it’s pretty straightforward. In business, however, it can be a bit different. The relationship between businesses and their customers often has barriers that make creating […]
Color Theories to Back-up Your Design There is more to color than what initially meets the eye; it is how people react to it. Color is essential in any design, and we should know how to make the most out of it. In truth, once we know what colors represent whom and what a particular color works with what, we can […]
Business Card Shapes Different Business Card Shapes for Printing Different business card shapes will have their own special design considerations. While some card designs work well across a variety of shapes, sending in an old project for printing, for a shape different from what was originally intended, can be a recipe for disaster. Different card shapes also tend […]
A Revealing Look at the Evolution of Coca-Cola and Pepsi Logos The logo evolution of these two brands reveal colorful histories and massive ideological differences. Few brands are more familiar worldwide than carbonated drink giants Coke and Pepsi. While their end products are functionally the same, there are major differences with their overall branding strategies — most noticeably with how frequently they each changed their logos. […]
How to Create a Custom Box Like an Expert Designer A custom box delivery is the most crucial stage of interaction for e-commerce businesses. Your customers are excited to receive their package—your box design simply has to build on that feeling and then either meet or exceed their expectations when their order arrives. That first impression will depend on the strength, impact, functionality, and aesthetic […]
Creative Packaging: Elegant Wine Label Design Samples Wine label designs aren’t just to help customers choose between different wines. A wine label can be used to evoke a mood or recall a wine’s varietal, terroir, or other qualities. Wine label designs also play a key part in determining who you are able to appeal and market your product to. Labels can […]
How to Change RGB to CMYK Why should we change RGB to CMYK for print projects? When you create a project for printing, it’s recommended you change RGB to CMYK to avoid potential color accuracy issues. The vast majority of printers for both home and commercial use employ a different color model from electronic display devices such mobile device screens and […]