Level Up Your Branding: Staying on Trend and in Customers’ Hands Picture this: you have perfected your brand palette, your logo still makes your heart skip a beat, but after two years it feels a little too familiar. Your audience scrolls past your posts. Your packaging feels safe but not exciting. For designers and boutique brand owners, staying on trend without losing brand identity is an art […]
Simple Tips for Consistent Branding Across Marketing Materials Creating a brand does not just mean designing visuals for looks; it’s also about building recognition. You can have a stunning logo, beautiful packaging, eye-catching images, and clever social media posts. However, if your branding doesn’t match your website or print materials, the best ideas can fall flat, and you’ll lose credibility fast. So, how […]
Holiday Packaging Tips: Stand Out and Stay On-Brand Holiday packaging nowadays goes beyond red ribbons and fat Santas. In a sea of red and green boxes, the brands that shine are the ones that balance festive creativity with authentic brand style. Whether you’re a designer working on your first seasonal collection or a creative shop owner trying to stand out in a crowded […]
Staying On-Brand in 2025: 5 Print Design Examples to Follow In 2025, the most recognizable brands aren’t just the loudest.; Tthey are the most consistent. Designers today face the challenge of scaling their work across print, digital, packaging, and social media while keeping everything cohesive and relevant. Whether you’re refining an established identity or building one from scratch, staying on-brand is what builds trust, recognition, and […]
Top 10 Print Errors — and How to Prevent Them When you’re on a deadline and the brand launch is next week, the last thing you want is a print run that returns with errors. Yet even the most seasoned designers can fall into the same traps: colors that don’t match, type that’s cut off, or files that never make it through prepress because of […]
Why Do Stock Photos All Look the Same? (And How to Break Free from the Clichés) You’ve probably seen it a hundred times: the same smiling business team around a conference table, the same perfectly staged salad, the same customer service rep with a headset and impossibly white teeth. For many designers, stock photos feel like déjà vu. It’s not that stock photography is inherently bad. In fact, pairing visual content with […]
How to Handle Too Many Revisions (Without Losing the Client) It started with one small tweak. Then another. And another. Suddenly, your project is three weeks overdue, you’re working weekends, and the client is still “not sure” about the last round of changes. Sound familiar? You’re not alone. Revisions are part of the job in graphic design—but without the right guardrails, they can spiral into unpaid overtime, […]
Kitchen Wallpaper – Can They Be Used as Backsplash Can wallpaper work as a kitchen backsplash? Yes—with the right type, prep, and sealant. Learn which wallpapers hold up best against heat and moisture.Most kitchens would include backsplashes near their countertops, sinks, and cabinets. These spaces, made with tough, easy-to-clean materials, are designed to protect against everyday messes, such as splashes from the sink, sizzling […]
7 Budget-Friendly Tips to Boost Your Trade Show Booth On a budget? Discover 7 cost-effective ways to upgrade your trade show booth. Learn how to stand out, attract leads, and boost ROI with smart print tips.Trade shows are the ideal setting for introducing your brand and expanding your network, but they can be intimidating for small businesses or solopreneurs operating on limited budgets. However, […]
