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Stickers and Labels FAQs

What is the difference between stickers and labels?

Many use the terms stickers and labels interchangeably. Although they may look similar, the main differentiating factor between the two would be the application:


  • Stickers are often used for self-expression and promotion. These sticky branding tools may be handed out to customers or included in packages. Customers often use stickers on laptops, skateboards, water bottles, and even cars. This subtle promotion helps brands reach more audiences through personal endorsements from customers.


  • Labels are mainly used for identification and branding. They provide information about the product you’re selling (e.g., ingredients, nutritional information, etc.), but they are also a good canvas for advertising. Labels that are used on product packaging and shipping boxes give more insight into your brand.


What’s the difference between cut-to-size and roll stickers and labels?

Cut-to-size stickers and labels are individually cut and printed in the exact size you ordered. They come with a bend-and-peel backing for easy application. Roll stickers and labels, on the other hand, are die-cut and placed on a paper roll backing. They are easy to dispense in large quantities.

Here’s a short video that explains how the two sticker formats are different:  Cut-to-Size vs. Roll Stickers


Are stickers and labels waterproof?

Not all materials can be exposed to moisture or water. If you need a material that can withstand refrigeration or be soaked in water, we recommend choosing any of the following:

  • White BOPP
  • Silver Metallic BOPP
  • Clear BOPP
  • 4 mil. White Vinyl High Gloss UV


What is the suggested sticker/label size for bottles?

The size depends on the size of your bottle and whether you want them half-wrapped or full-wrapped. The popular sizes for half wrap stickers are 2” x 4” (w x h) and 2” x 8.5” (w x h) for the full wrap.


Why are roll stickers and labels more expensive than cut to size?

For high-volume applications, roll labels cost less. Ordering them in bulk allows you to save more because they cost less per unit. They are also more cost-effective than cut-to-size since they are faster to apply by machine or by hand.

On the other hand, cut-to-size labels cost less per piece if you are ordering just a few hundred. However, they are more ideal for small-batch projects, since they need to be peeled one at a time.

Here’s a quick comparison of the two:


Cut-to-Size Labels

Roll Labels

100,000 pieces

$1,725.45 or $0.02 each

Printed in 3 business days

$534.06 or $0.01

Printed in 6 business days

50,000 pieces

$673.86 or $0.01

Printed in 3 business days

$358.75 or $0.01

Printed in 6 business days

25,000 pieces

$347.16 or $0.01 each

Printed in 3 business days

$271.09 or $0.01 each

Printed in 6 business days

10,000 pieces

$151.14 or $0.02 each

Printed in 3 business days

$218.50 or $0.02 each

Printed in 6 business days

5,000 pieces

$91.19 or $0.02 each

Printed in 3 business days

$199.93 or $0.04 each

Printed in 6 business days


Roll labels take longer to print than cut-to-size. However, they are ideal to use for large-scale projects, and if printing time is not a deciding factor.


Do you have two-sided stickers and labels?

We currently do not print double-sided stickers. However, you can print front and back stickers separately for bottled products like shampoos and pantry items. We recommend printing custom stickers, which you can use for a variety of applications.


What material should I use if I would like to write on the stickers?

Yes, some of our label materials are writable. They are great for adding notes like best-by dates and personalized messages. When you write on these labels, make sure to give the ink enough drying time so it doesn’t smudge. Find out more about our sticker and label materials (video).

  • 70 lb. Label Matte
  • 70 lb. Label High Gloss
  • 4 mil. White Vinyl High Gloss
  • White Vellum Textured Estate #8 (Uncoated)
  • White Laid Texture Estate #4 (Uncoated)
  • Cream Laid Texture Estate # 9 (Uncoated)


How long will the adhesive on the stickers and labels last?

Our labels come with a strong permanent adhesive that sticks to almost any surface. The longer you leave them on, the stronger the adhesion will be. Paper-based and vinyl labels can last up to two (2) years. Make sure that you stick the labels on a smooth surface to maximize the adhesive. Textured surfaces provide less surface area to cling to. Additionally, keep the labels away from extreme heat unless the material is made for them. White BOPP, clear BOPP, and White Vinyl are materials that can withstand high temperatures.


Does it leave adhesive or residue once you peel it from the fabric?

Stickers and labels don’t normally leave residue on fabric when you peel them off gently. You can remove stickers from clothing by lifting the edges first. Move to a different corner if needed to prevent wrinkling and tearing. It also helps to roll the stickers into balls as you go. In some instances, sticker residue may remain. If you’ve already washed your clothing, the paper from the sticker could separate from the adhesive.  To remove the residue, use masking tape to lift off the remainder of the adhesive.


How to peel the stickers and labels?

Cut-to-size stickers and labels come with a bend-and-peel backing that you can easily remove to reveal the sticky part. All you need to do is slightly fold one part of the sticker, then remove the paper backing. Do the same for the other side to reveal the adhesive. Here’s a quick video to walk you through these steps: What is a Crack and Peel Sticker Backing?


Can you divide my sticker/label order into different rolls?

Yes, we can print your labels into separate rolls. Please contact Customer Service at (888) 888-4211 to use this option and to know about the applicable charges.


Please get in touch with a UPrinting representative for application-specific stock recommendations.

If you want to learn more about stickers and sticker design, check out these additional resources:

UPrinting Design How-to Series: A Simple Guide to Making Better Stickers and Labels

A Compilation of Design Resources Essential in Custom Sticker Printing