Envelope Design Tips

You should be looking at your envelopes as part of your overall corporate identity. By making your envelopes, business cards and letterhead all uniform, you create a singular image for your company, one that your customers can readily associate with your brand. Also, you should be aware that envelopes are not sales products per se. They should not be selling the product itself, but rather focus only on getting the customer to open the envelope to get to the sales materials inside. You should avoid cluttering your envelopes with information, keeping copy to a minimum. The copy can be inside the envelope, all you need to put on the envelope is enough information to get the customer to open it and not discard it unopened.