Pocket Folder Design Tips

Since the pocket folder is best used as a device to compile other items, uniformity with those items is a valuable asset. Keeping the design and color scheme of the pocket folder in line with your other corporate identity items like envelopes and letterhead creates a single image for your company, further branding the corporate identity into the minds of your customers. You should also keep the advertising on the folder to a minimum, since like an envelope, the purpose of the folder is not to sell a product, but to induce the customer to open the folder to get to the information inside.