{"id":47276,"date":"2026-07-31T19:28:46","date_gmt":"2026-08-01T02:28:46","guid":{"rendered":"https:\/\/www.uprinting.com\/blog\/?p=47276"},"modified":"2026-07-31T19:28:46","modified_gmt":"2026-08-01T02:28:46","slug":"how-much-does-brochure-printing-cost","status":"publish","type":"post","link":"https:\/\/www.uprinting.com\/blog\/how-much-does-brochure-printing-cost\/","title":{"rendered":"How Much Does Brochure Printing Cost? What You Need to Know"},"content":{"rendered":"
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Brochures are one of the most affordable print products you can use to promote your business, event, or product. And if you're planning to print some, you probably want to know how much you will have to shell out.<\/span>\u00a0<\/span><\/p>

Brochure printing doesn\u2019t really come with a fixed cost because brochures are typically customized and the pricing depends on several factors. This UPrinting guide explains what goes into brochure pricing, average costs, and practical ways to save on printing without sacrificing quality.<\/span>\u00a0<\/span><\/p>\n<\/div>\n<\/div>

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\nHow Much Does It Cost to Print Brochures?\n<\/h2>
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Brochures printing usually cost $0.15 to $2.50 per piece, depending on the printer. At UPrinting, prices range between $212 and $246 (approximately $0.42 to $0.49) per brochure. Keep in mind that prices may vary based on the quantity, size, material, printing option, and turnaround time you choose.<\/span>\u00a0<\/span><\/p>

Brochure Printing Cost by Fold Type<\/span><\/b>\u00a0<\/span><\/p>

Estimated prices based on 500 pieces of 8.5\u201d x 11\u201d brochures using 100 lb. paper with gloss finish, full-color double-sided printing, and a 3-business-day turnaround.<\/span><\/i><\/p>
Fold Type<\/th>Total Price<\/th>Cost per Brochure<\/th><\/tr><\/thead>
No Fold<\/td>$212.00<\/td>$0.42<\/td><\/tr>
Standard Folds*<\/td>$224.25<\/td>$0.45<\/td><\/tr>
Gate and Double Gate Fold<\/td>$230.25<\/td>$0.46<\/td><\/tr>
Half Fold Then Trifold<\/td>$245.80<\/td>$0.49<\/td><\/tr><\/tbody><\/table>

*Includes bifold (half-fold), trifold, Z-fold, accordion fold, roll fold, double parallel fold, and French fold.<\/span>\u00a0<\/span><\/p>

What this means: <\/span><\/b>Most standard fold styles cost the same, but specialty folds cost more because they require additional folding during production. If you\u2019re looking for the most affordable fold type, choose standard options like the No fold, bifold, and trifold.<\/span>\u00a0<\/span><\/p>

How Paper Type and Size Affect Pricing<\/span><\/b>\u00a0<\/span><\/p>

Estimated prices based on 500 brochures, full-color printing (outside and inside), and a 3-business-day turnaround.<\/span><\/i>\u00a0<\/span><\/p>
Size and Paper Stock<\/th>Fold<\/th>Total Price<\/th>Cost Per Brochure<\/th><\/tr><\/thead>
4.25\" x 5.5\", 100 lb. Gloss<\/td>No Fold<\/td>$71.20<\/td>$0.14<\/td><\/tr>
4.25\" x 5.5\", 100 lb. Matte<\/td>No Fold<\/td>$77.65<\/td>$0.16<\/td><\/tr>
5.5\" x 8.5\", 100 lb. Gloss<\/td>Trifold<\/td>$141.65<\/td>$0.28<\/td><\/tr>
5.5\" x 8.5\", 100 lb. Matte<\/td>Trifold<\/td>$154.55<\/td>$0.31<\/td><\/tr>
8.5\" x 11\", 100 lb. Gloss<\/td>Trifold<\/td>$224.25<\/td>$0.45<\/td><\/tr>
8.5\" x 11\", 100 lb. Matte<\/td>Trifold<\/td>$247.50<\/td>$0.49<\/td><\/tr>
8.5\" x 14\", 100 lb. Gloss<\/td>Trifold<\/td>$314.90<\/td>$0.63<\/td><\/tr>
8.5\" x 14\", 100 lb. Matte<\/td>Trifold<\/td>$349.70<\/td>$0.70<\/td><\/tr>
9\" x 12\", 100 lb. Gloss<\/td>Trifold<\/td>$249.20<\/td>$0.50<\/td><\/tr>
9\" x 12\", 100 lb. Matte<\/td>Trifold<\/td>$275.00<\/td>$0.55<\/td><\/tr>
11\" x 17\", 100 lb. Gloss<\/td>Trifold<\/td>$382.35<\/td>$0.76<\/td><\/tr>
11\" x 17\", 100 lb. Matte<\/td>Trifold<\/td>$503.05<\/td>$1.01<\/td><\/tr><\/tbody><\/table>

What this means: <\/span><\/span><\/strong>Paper stock and brochure size have a bigger impact on printing costs than just the fold type alone. Smaller brochures use less paper and are <\/span>usually the cheapest<\/span>, while larger sizes and premium paper stocks increase the cost per piece.<\/span><\/span>\u00a0<\/span><\/p>\n<\/div>\n<\/div>

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\n6 Factors That Affect Brochure Printing Cost\n<\/h2>
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Below are several factors that determine how much you\u2019ll pay for brochure printing.<\/p>

1. Quantity<\/strong><\/p>

The number of brochures you order can influence their printing cost; the setup cost, not necessarily. You see, the setup process is the same whether you\u2019re printing 100 brochures or 10,000. Setup costs are usually spread across the entire order, and the more you order brochures, the less expensive each piece is. So, while ordering in bulk can save you money, not all brochure are meant to be produced in large quantities such as those for one-time events or seasonal promos. In the case of the latter, ordering a smaller quantity would be the more practical choice.<\/p>

2. Size<\/strong><\/p>

Larger brochures require more paper and ink, so they often cost more. Standard brochure sizes<\/a> are the most affordable because they fit efficiently on commercial printing sheets. They also allow room for text, photos, and graphics without increasing production costs.<\/p>

3. Paper Stock<\/strong><\/p>

Paper stock doesn\u2019t just affect the cost of your brochures, it also affects their visual impact. Standard paper stock is usually the most budget-friendly choice and is ideal for everyday marketing materials. Meanwhile, thicker and heavier paper stock feels more premium and can cost more because it uses more and at times better material and may require additional handling.<\/p>

4. Fold Type<\/strong><\/p>

Simple folds cost less than specialty folds. Standard folds like the bifold and trifold are some of the most affordable options because they require less finishing. On the other hand, specialty folds like gate fold and French fold take additional time to produce, which contributes to their overall cost.<\/p>

5. Coating and Finish<\/strong><\/p>

Adding a protective coating to your brochures can improve their durability and appearance, but it can also increase their printing costs. Coating options such as gloss, matte, and UV finishes help resist fingerprints, moisture, and everyday wear. If your brochures will be handled often or displayed for extended periods, adding a protective coating may be worth the investment. However, if your brochures are only meant for short-term use, skipping the coating can help reduce printing costs.<\/p>

6. Turnaround Time and Shipping<\/strong><\/p>

Rush printing and faster shipping can increase the total price. Standard turnaround times are usually cheaper because they\u2019re scheduled as part of the regular production workflow. If you need your orders immediately, rush shipping may incur additional fees.<\/p>\n<\/div>\n<\/div>

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\nHow to Save Money on Brochure Printing\n<\/h2>
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Printing brochures doesn\u2019t have to break your budget. Use these tips to save money and lower printing costs:\u00a0<\/span>\u00a0<\/span><\/p>