{"id":32899,"date":"2023-10-15T20:13:15","date_gmt":"2023-10-16T03:13:15","guid":{"rendered":"https:\/\/uprinting.com\/?p=32899"},"modified":"2025-10-23T14:12:04","modified_gmt":"2025-10-23T21:12:04","slug":"signage-strategies-that-boost-word-of-mouth-marketing","status":"publish","type":"post","link":"https:\/\/www.uprinting.com\/blog\/signage-strategies-that-boost-word-of-mouth-marketing\/","title":{"rendered":"5 Signage Strategies That Boost Word-of-Mouth Marketing"},"content":{"rendered":"

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You’ve probably encountered some level of word-of-mouth marketing, or maybe you\u2019ve tried it yourself: from a friend hyping up her favorite fashion line over lunch, an Instagram post recounting a unique dining experience, or perhaps you posted a positive review on Google. You\u2019d want more people to talk about your business in affirmative ways, whether through in-person or online conversations, and you can do it with the help of signs. Here are five ways signs can spark discussion that can create more buzz around your brand.<\/p>\n

1. Crack a joke or write a witty line<\/strong>.<\/strong><\/h2>\n

Everyone loves a good joke, and people would be excited to share it when they spot a fun pun they see on display. Tex-Mex restaurant El Arroyo got more people talking with humorous messages on their marquee sign<\/a>, which resulted in tons of online shares. Some sign messages relate directly to their brand, like “To me, essential oils are what drips out of tacos.” While others give relatable takes on everyday life: “We wanted to be adults so bad, now look at us.”<\/p>\n