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Featured Business Review: MCL Design – A Design Studio Dedicated to Making Personal Connections
  by:  |  Jul 21, 2010
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Last updated on September 8th, 2017 at 05:31 pm

MCL Design LogoOnce upon a time there was an author named Sandra Neil Wallace who wrote a book about the friendship of a young boy and his calf called “Little Joe”. Now she wanted children to learn all about “Little Joe” and where they could find the book. Sandra decided that she needed a beautiful website that would capture her personality and tell everyone about her book, she knew as much. However, Sandra’s budget wasn’t much at all so she worried how she could get it done.

Luckily enough, Molly McLoughlin, a New Hampshire-based web designer with a background in children’s book illustrations, offered her services to Sandra for a very reasonable price. With the help of Molly’s understanding of children’s book publication and her talent for design, her company McL Design was able to create a website that fulfilled Sandra Neil Wallace’s vision. This is how “Little Joe” has made its way into bedtime stories and into the hearts of children from around the country.

Sandra’s is just one story about McL Design’s satisfied clients, nay, friends. In Molly’s eyes, it is important for McL Design to build personal connections with clients that foster a sense of comfort. She explains further saying “Our clients are comfortable with us, and we feel that comfort enables us to make designs that better suit our clients because we have a sense of the personality, the style, the flair of our clients, thus can design accordingly… we get the benefit of feeling like when we design things, we are designing for a well-known friend.”

Working with good friends must also be one of the reasons behind the design studio’s successes as McL Design is staffed by Molly’s talented friends who come from different fields such as Science, Graphic Design, Environmental Science, etc. This diversity, according to Molly, allows McL Design to bring different backgrounds and points-of-view together and gives the studio a rich environment of design minds that challenge the standard ways of thinking and designing art.

And if there’s one thing Ms. McLoughlin would know as head of a design studio, it’s about thinking out-of-the-box. After all, Molly McLoughlin thrives on activities that let her express her creativity. Be it illustrating children’s books, oil painting, or snapping pictures, Molly is able to use these as pegs for designing their clients’ websites and collaterals.

Making sure that the company’s designs are well-represented in print collaterals, McL Design has ordered posters, postcards, and business cards from UPrinting and so far, Molly and her team are pleased with UPrinting’s customer service and quality. She says, “As an artist with a design background, I am extremely critical of translating the original image to a digital then print format and I have continually found UPrinting to excel at matching what I send them like for like.”

Knowing that UPrinting will consistently bring satisfactory results, Molly doesn’t have any worries with her printing projects. This allows her to focus on design and illustration work. These days, Molly McLoughlin is working on a dummy book on the artist Edward Hopper’s (the Nighthawks) wife, Josephine, who is also a talented artist in her own right. McL Design, on the other hand, continues to make personal connections with clients while delivering affordable, sharp website and graphic designs.


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