Custom Window Stickers
Types and Uses of Custom Window Stickers
Window stickers, or window clings, are designs printed on a large plastic material. Since these don’t have an adhesive side like that of ordinary stickers, however, these “cling” onto windows through static electricity when they are rubbed against a store window.
Static clings are made up of durable materials that make them sturdy promotional tools:
Substrate
You can choose between a clear or opaque static cling. While both decorate your windows, clear-based clings are transparent, while opaque-based clings do not let people see through the design. The latter protects the store from the heat of the sun and gives privacy to customers inside the stores. The opaqueness of the clings depends on the design you have; large layouts may look better on opaque window cling because the colors become more concentrated.
Ink
The kinds of inks applicable to static clings are solvent, eco-solvent and water-based inks. Differences among these pigments are in their chemical composition:
Solvent inks don’t fade easily and are advised for outdoor signs, but water-based inks are ideal for commercial printing.
Window stickers are set up in restaurants, retail stores, beauty salons and other brick-and-mortar establishments to display business names and operating hours. These are also used to promote sale and promo periods of the said shops. To advertise your products and services on the streets, you can drive around town with the window clings affixed to your car windows. These are popular during holidays —Christmas, Valentines, Halloween — as store window decors.
The materials of your custom window stickers depend on what your printing company offers. You just have to look for quality window clings that you can easily affix to your store or car window without damaging the surface of the glass. Sturdy window clings are repositionable so they can be removed then installed again if necessary. Window clings are indeed practical marketing tools that you should consider using for your business.
Static clings are made up of durable materials that make them sturdy promotional tools:
Substrate
You can choose between a clear or opaque static cling. While both decorate your windows, clear-based clings are transparent, while opaque-based clings do not let people see through the design. The latter protects the store from the heat of the sun and gives privacy to customers inside the stores. The opaqueness of the clings depends on the design you have; large layouts may look better on opaque window cling because the colors become more concentrated.
Ink
The kinds of inks applicable to static clings are solvent, eco-solvent and water-based inks. Differences among these pigments are in their chemical composition:
- Solvent inks contain more volatile organic compounds (VOCs) that are harmful for the environment.
- Eco-solvent inks are the less concentrated counterpart of the former.
- Water-based inks are composed of water mixed with other additives.
Solvent inks don’t fade easily and are advised for outdoor signs, but water-based inks are ideal for commercial printing.
Window stickers are set up in restaurants, retail stores, beauty salons and other brick-and-mortar establishments to display business names and operating hours. These are also used to promote sale and promo periods of the said shops. To advertise your products and services on the streets, you can drive around town with the window clings affixed to your car windows. These are popular during holidays —Christmas, Valentines, Halloween — as store window decors.
The materials of your custom window stickers depend on what your printing company offers. You just have to look for quality window clings that you can easily affix to your store or car window without damaging the surface of the glass. Sturdy window clings are repositionable so they can be removed then installed again if necessary. Window clings are indeed practical marketing tools that you should consider using for your business.
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