Newsletter Printing Templates

The Different Parts of a Newsletter Template

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Newsletters, just like your regular newspapers, are composed of different layout parts. Therefore, before creating your newsletter using a template file, you need to know the parts first. While some newsletter templates have at least three of these parts – the nameplate, body text and headline — others have a combination of five or more.



Below are the newsletter parts that you need to consider in creating a layout for your template:
  • Nameplate – Also known as the banner, the nameplate serves to identify your newsletter to the people. It carries the name of your newsletter, maybe a logo, the volume, issue, and date of publication of your paper.
  • Body – This is the portion of the newsletters that makes up most of your content. Excluding the headlines and decorative copies, the body consists of different articles.
  • Ears – This is a small box beside the nameplate that displays advertisements or announcements.
  • Table of Contents – This is a brief list of the special articles and sections of the newsletter. It contains the article titles and their designated page numbers.
  • Masthead – Usually found on the second page, this contains the publisher’s name, editors, contributors, writers and other relevant data.
  • Heads/Titles – Aside from the nameplate, the most prominent copy elements you will notice would be the headlines or titles of the articles. Usually found at the beginning of an article, these are short descriptive texts in bold and heavy ink.
  • Page numbers – The numbers appear on top, at the bottom or on extreme sides of the newsletters to indicate which page you are on. The front page of newsletters is usually not numbered.
  • Bylines – These can be a short line or a paragraph that includes the name of the article’s author and his or her credentials. Byline can appear in between the headline and the body or at the end of the article.
  • Continuation line – This is the headline of the page when an article continues to the next page in the newsletter. It usually includes the page from where the article starts. The line at the end of the article that indicates which page it’s continued is called a jumpline.
  • Pull-quotes – Used to attract attention, these are boldfaced lines in the article and enclosed in quotation marks. These are “pulled-out and quoted” lines that appear on long articles.
  • Photos/Illustrations – Any photo, caricature, chart, graph, clip-art or non-text graphics used to illustrate an article.
  • Mailing panel – This is usually printed at the back of self-mailer newsletters (newsletters without envelopes) so it faces out when folded. Mailing panel contains the return address, recipient address, and postage.

Knowing the different parts of the newsletter will make designing and printing your template easier. All these don’t need to be present in your newsletter; just include the parts that are necessary in your newsletter design. With this information, download a design template that has the newsletter parts you need. After this, you can proceed to a newsletter printing service to produce multiple copies of your design to market your business.
Newsletter Printing
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